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Elite Gym 

Role: Branding / Logo Design / UX+UI

When a local, no-nonsense, Brooklyn gym decided to expand, they needed a new logo and brand identity that could travel with them. I developed a design that could work in spaces as large as a gym wall and as small as a water bottle. Using the the gym's gritty personality, the site organizes what was an uninspiring and poorly laid out web presence.

KickerMedia Role: Strategy / Design / UX+UI  

Kicker Media is a small, but agile video production company that specializes in shooting short films for clients like Mount Sinai, the New York Times, government agencies and union benefit funds. Their forté is distilling complex subjects into digestible content for a broad audience. I worked with them from discovery through design to develop a website that is aimed at the people who hire them: digital communications managers and marketing directors. The result is a stripped down site that delivers key information to their audience in an easily accessible format. In addition, I helped to devise a social media strategy and developed a vibrant visual identity built around a new logo that helps Kicker Media stand out in a competitive marketplace. This is a work in progress.

KickerMedia 
Role: Strategy / Design / UX+UI  

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